Web Survey Bibliography
When using online access panels for attitudinal research there are a number of reasons why we might expect highly divergent results from what we would obtain in a study using an RDD telephone survey. There are strong self-selection features in using an online panel and there are differences in how respondents rate items in a visually-based survey that is self-administered compared to an orally administered survey conducted by a human interviewer. A variety of authors have indicated that data obtained in different modes of interviewing are likely to be different, even if using the same sampling strategy from the same population. In a series of 4 studies, we compared results from numerous attitudinal measures in web-based studies using access panel respondents with results obtained from RDD phone interviews conducted in the U.S. The first 3 studies represented parallel administrations of the same surveys, while the fourth study presents the results of 9 years of measurement of presidential approval, and compared with the average ratings of telephone polls fielded at the same time. We found that results were highly comparable, most likely due to the large sample sizes and sufficient diversity within the samples. The major difference between modes appeared to be that the average ratings online were lower than those obtained by phone. We further explored the relationship between attitudinal measures and common criteria in both phone and online surveys and found slightly higher correspondence between predictors and criteria in web-based surveys.
Web survey bibliography - Thomas, R. K. (35)
- Quota Controls in Survey Research.; 2016; Gittelman, S. H.; Thomas, R. K.; Lavrakas, P. J.; Lange, V.
- Scientific Surveys Based on Incomplete Sampling Frames and High Rates of Nonresponse; 2016; Fahimi, M.; Barlas, F. M.; Thomas, R. K.; Buttermore, N. R.
- On the Go: How Mobile Participants Affect Survey Results; 2015; Barlas, F. M.; Thomas, R. K.
- The Matrix Lives On: Improving Grids for Online Surveys; 2015; Thomas, R. K.; Barlas, F. M.; Graham, P.; Subias, T.
- Purposefully Mobile: Experimentally Assessing Device Effects in an Online Survey ; 2015; Barlas, F. M.; Thomas, R. K.; Graham, P.
- Sub-optimal Respondent Behavior and Data Quality in Online Surveys; 2015; Thomas, R. K.
- Respondents Playing Fast and Loose?: Antecedents and Consequences of Respondent Speed of Completion; 2014; Thomas, R. K., Barlas, F. M.
- Alone in a Group: Comparison of Effects of a Group-Administered Paper-Pencil Survey Versus an Individually...; 2013; Higgins, W. B., Barlas, F. M., Pflieger, J., Thomas, R. K., Jeffery, D., Mattiko, M.
- Watch Your Language!: The Impact of the Survey Language on Bilingual Hispanics’ Response Process...; 2013; Ay, M., Gross, W., Cobb, C. L., Thomas, R. K.
- Changing of the Guard: Effects of Different Self-Administered Survey Modes on Sensitive Questions; 2013; Barlas, F. M., Higgins, W. B., Pflieger, J., Thomas, R. K., Jeffery, D., Mattiko, M.
- Response Format Effects in the Measurement of Employment; 2013; Rodkin, S., Thomas, R. K., Subias, S., Chu, C.
- Impact of Filter Questions on Estimates of Media Consumption; 2013; Cobb, C. L., Godinez, D., Thomas, R. K., Baim, J.
- Effects of Response Format on Measurement of Readership; 2013; Thomas, R. K., Cobb, C. L., Baim, J.
- A Shot in the Dark: Measurement Influence on Likelihood to Vaccination; 2012; Higgins, W. B., Thomas, R. K.
- Response Anchoring and Polarity Effects on Endorsement and Response Patterns; 2012; Higgins, W. B., Thomas, R. K.
- I Got a Feeling: Comparison of Feeling Thermometers with Verbally Labeled Scales in Attitude Measurement...; 2012; Thomas, R. K., Bremer, J.
- The River Flows: Comparison of Experimental Effect Replicability with Different Sample Sources; 2012; Thomas, R. K.
- How Likely?: Comparisons of Behavioral Intention Measurement Validity; 2012; Bremer, J., Thomas, R. K.
- Cross-country Comparisons: Effects of Scale Type and Response Style Differences; 2011; Thomas, R. K.
- A Comparison of Branching Response Formats with Single Response Formats; 2011; Thomas, R. K.
- An Injured Party?: A Comparison of Political Party Response Formats in Party Identification.; 2011; Schwarz, S., Barlas, F. M., Thomas, R. K., Corso, R. A., Szoc, R.
- Response format effects on measurement of employment; 2009; Thomas, R. K., Dillman, D. A., Smyth, J. D.
- Response Formats in Cross-cultural Comparisons in Web-based Surveys; 2009; Thomas, R. K.l, Terhanian, G., Funke, F.
- Comparing Adolescent Response Bias Between Internet and Telephone Surveys ; 2009; Klein, J. D., Graff Havens, C., Thomas, R. K.
- Parallel Phone and Web-based Interviews: Effects of Sample and Weighting on Comparability and Validity...; 2008; Thomas, R. K., Krane, D., Taylor, H., Terhanian, G.
- Response Non-Differentiation and Response Styles in Web-Based Studies: Causes and Consequences ; 2008; Frisina, L. T., Thomas, R. K.
- Truth in measurement: Comparing Web Based interviewing Techniques; 2007; Couper, M. P., Terhanian, G., Bremer, J., Thomas, R. K.
- Behavioral self-report measures. International extensions; 2006; Thomas, R. K., Klein, J. D.
- Merely Incidental?: Effects of Response Format on Self-reported Behavior; 2006; Thomas, R. K., Klein, J. D.
- Rating versus comparative trade-off measures. Trending changes in political issues across time and predictive...; 2005; Thomas, R. K., Behnke, S., Johnson, Al., Sanders, M.
- On the primacy of affect in attitude-behavior research; 2004; Thomas, R. K., Schofield, C. M.
- It's Only Incidental: Effects of Response Format in Determining Behavioral or Event Occurrence; 2003; Lafond, C. R., Smith, M. R., Behnke, C. S., Thomas, R. K.
- Can What We Don’t Know (about “Don’t Know”) Hurt Us?: Effects of Item Non-response...; 2003; Krosnick, J. A., Behnke, C. S., Lafond, C. R., Thomas, R. K.
- Model of behavioral intention. A two-factor motivational model of behavioral intention; 2000; Thomas, R. K.
- Factors affecting measurement stability. More is not necessarily better: Effects of number of items...; 1999; Thomas, R. K.